# Introduction

Connections are at the very root of sales, and we are making them every day.

Think about it. How many people have you met today?&#x20;

At the diner for breakfast, in the elevator up to the office, or at the grocery store check out line. Now envison each one of those people as a prospect, or a client. How do you manage that many leads?

The answer, of course, is Daylite.

Managing those leads, as with many parts of the Sales Process, starts and ends with the connections you make. You work hard to develop solid business relationships with People and Companies, and as you encounter each new Contact, you add them to Daylite in the hopes they may become a Prospect, and eventually a client.

With this in mind, we present the definitive guide to sales management.


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